Vaylis vs Keyword.com: Which AI Search Visibility Platform Delivers Better Value?
With AI search visibility becoming a must-have for SEO and marketing teams, the market is flooded with new tools that promise to track your brand’s performance in ChatGPT, Perplexity, and Google AI Overviews. Here’s a clear, feature-by-feature comparison of Vaylis and Keyword.com’s AI Search Tracking add-on, using the same logic as our other reviews.
Quick Comparison Overview
| Feature | Vaylis | Keyword.com + AI Add-on |
|---|---|---|
| Starting Price | €119/month (tax incl.) | $68/month minimum ($19 base + $49 AI add-on) |
| AI Platforms Covered | ChatGPT 4o, Perplexity, Google AI Overviews | ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude, DeepSeek, Mistral |
| Tracking Frequency | ✅ Daily (50–200 prompts) | ✅ Daily (credit-based, see below) |
| Tracking Logic | Prompt-based, full answer capture & analysis | Keyword-based, credit-based refresh (manual/hourly/daily/weekly) |
| Citation Analytics | ✅ Full source attribution per prompt | ✅ Citation tracking & analysis |
| Competitor Monitoring | ✅ Comprehensive benchmarking | ✅ Competitor benchmarking |
| Sentiment Analysis | ✅ Full answer sentiment/context | ✅ Brand sentiment (positive/negative/neutral) |
| Content Gap Analysis | ✅ AI misunderstanding detection | ✅ Content gap/opportunity identification |
| Setup Complexity | Standalone, easy onboarding | Requires base SEO plan + AI add-on |
| Free Trial | Yes | Yes (14 days) |
Pricing Comparison: Value for Money
Vaylis Pricing Structure (Tax Included)
- Starter: €119/month – 50 prompts/day, all features, daily monitoring
- Growth: €289/month – 200 prompts/day, priority support
- Enterprise: Custom – Unlimited prompts, API, SSO
Keyword.com Pricing Structure
- Base SEO Plan: $19/month (Starter, 500 keywords, 1 project)
- AI Search Tracking Add-on: $49/month (monitors AI platforms for tracked keywords, credit-based)
- Total Minimum Cost: $68/month (Starter + AI add-on, excludes VAT/taxes)
- Higher plans: Pro ($49), Business ($99), Enterprise (custom)
Winner: Vaylis for teams seeking transparent, all-in-one pricing. Keyword.com’s add-on is affordable but requires a base SEO plan, and AI tracking is credit-based (refreshes per keyword × engine × frequency).
Feature Deep-Dive Analysis
AI Platform Coverage
Vaylis
- ChatGPT 4o, Perplexity, Google AI Overviews (all included, daily)
- Prompt-based, stores full answer for each tracked prompt
Keyword.com
- ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude, DeepSeek, Mistral
- Keyword-based, credit-based refresh (manual/hourly/daily/weekly), coverage varies by plan and credit use
Verdict: Keyword.com covers more engines, but Vaylis offers deeper, prompt-based full-answer analysis.
Daily Tracking Volume & Coverage
Vaylis
- 50–200 prompts/day (plan-dependent)
- Full-answer JSON and screenshot for every prompt
- Ongoing, daily monitoring
Keyword.com
- Credit-based: Each refresh (per keyword × per engine × per frequency) burns credits from your monthly pool
- Daily available, but high-frequency/large-scale tracking can consume credits quickly
- Manual, hourly, daily, or weekly scheduling
Verdict: Vaylis is simpler for daily, always-on monitoring; Keyword.com is flexible but requires careful credit management.
Advanced Analytics Capabilities
Vaylis
- Full answer capture, sentiment/context/entity/citation analytics
- Share of Voice, traffic attribution, misunderstanding detection
- API and CSV export
Keyword.com
- Citation tracking, competitor benchmarking, sentiment analysis (positive/neutral/negative)
- Content gap/opportunity identification
- No traffic attribution
Verdict: Both tools offer solid citation and competitor analytics; Vaylis stands out for context/sentiment depth and traffic attribution.
User Experience & Implementation
Vaylis Advantages
- Standalone SaaS, fast onboarding, no base SEO plan required
- Transparent pricing, all features included
- Daily, prompt-based monitoring
Keyword.com Advantages
- Flexible credit-based engine/frequency selection
- Integrates with existing Keyword.com SEO suite
- Covers more AI engines for broad benchmarking
Customer Support Comparison
| Support Feature | Vaylis | Keyword.com |
|---|---|---|
| Email Support | All plans | All plans |
| Live Chat | Growth+ | Yes |
| Onboarding | Guided, self-serve | Guided, self-serve |
| API/Export | Yes | Yes |
True Cost Comparison
Scenario 1: Track 50 prompts/keywords daily across ChatGPT, Perplexity & Google AI
- Vaylis Starter: €119/month (all-in, daily, all features)
- Keyword.com: $68/month minimum (credit-based, may require more credits for high-frequency or multi-engine tracking)
Scenario 2: Track 200+ prompts/keywords daily, multi-engine, with advanced analytics
- Vaylis Growth: €289/month
- Keyword.com: Pro/Business plan + AI add-on, credit usage increases with scale/frequency
Savings vs Value: Vaylis is more cost-effective and predictable for ongoing, high-frequency, multi-engine tracking; Keyword.com is flexible but can get expensive at scale.
Why Marketing Teams Choose Vaylis Over Keyword.com
- Daily, Ongoing Monitoring – Not limited by credits or refresh caps
- Prompt-Based, Full-Answer Analytics – See how you’re cited, not just if
- Transparent, All-In-One Pricing – No add-ons or hidden costs
Why Some Teams Choose Keyword.com
- Broad Engine Coverage – Track ChatGPT, Perplexity, Gemini, Claude, and more
- Flexible Frequency – Manual, hourly, daily, or weekly refresh options
- Integrated SEO Suite – One dashboard for classic and AI search tracking
The Verdict
For teams needing daily, prompt-based AI search analytics with transparent pricing and deep answer analysis, Vaylis is the clear winner. For those wanting broad engine coverage and flexible, credit-based scheduling within an SEO suite, Keyword.com is a strong contender—just watch your credit usage at scale.
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