Vaylis vs Morningscore: Which ChatGPT Tracking Solution Delivers Better ROI?

When picking an AI search monitoring platform, marketing teams need a solution that uncovers exactly how ChatGPT names, cites, and frames their brand—without hidden costs. Below we apply the same evaluation logic we used in our Peec.AI comparison to pit Vaylis against Morningscore’s ChatGPT Rank & Citation Tracker.
Quick Comparison Overview
Feature | Vaylis | Morningscore ChatGPT Tracker |
---|---|---|
Starting Price | €119/month (tax included) | $49/month (≈ €45) |
AI Platforms Covered | ChatGPT 4o Search, Perplexity, Google AI Overviews | ChatGPT only (Google AI Overviews in separate SEO module) |
Tracking Frequency | ✅ Daily (50–200 prompts) | ❌ Weekly (updates every 7 days) |
Competitor Analysis | ✅ Comprehensive benchmarking | ✅ Brand-level competitor mentions |
Citation Analytics | ✅ Full source attribution | ✅ Proof-of-mention screenshot |
Traffic Attribution | ✅ Human visits from AI referrals | ❌ Not available |
Content Gap Analysis | ✅ AI misunderstanding detection | ❌ Limited (mentions only) |
Setup Complexity | Simple, guided onboarding | Requires full Morningscore SEO suite |
Pricing Comparison: Value for Money
Vaylis Pricing Structure (Tax Included)
- Starter: €119/month – 50 prompts daily, 3 AI platforms
- Growth: €289/month – 200 prompts daily, priority support
- Enterprise: Custom – Unlimited prompts, API access, SSO
Morningscore Pricing Structure (USD)
- Lite: $49/month – ChatGPT tracker + core SEO, weekly checks
- Business: $69/month – More keywords & projects
- Pro / Premium: $129–$199+/month – Higher limits, white-label reporting
All plans include ChatGPT tracking; prices exclude VAT.
Winner: Vaylis if you need multi-engine, daily data. Morningscore’s Lite plan is cheaper but offers only weekly ChatGPT checks and no multi-LLM coverage.
Feature Deep-Dive Analysis
AI Platform Coverage
Vaylis
- Tracks ChatGPT 4o Search, Perplexity, and Google AI Overviews in every plan
- Full-answer JSON + screenshot captured for each prompt, daily
Morningscore
- Tracks ChatGPT mentions for specified prompts
- Google AI Overviews tracker lives in a separate module (same suite, not integrated views)
- Updates once per week
Verdict: Vaylis wins on breadth and freshness.
Daily Tracking Volume & Coverage
Vaylis
- 50–200 prompts per day (Starter vs Growth)
- Full answer capture allows sentiment, entity, and citation deep-dive
Morningscore
- Unlimited prompts per plan tier, but checked weekly
- Shows a screenshot of ChatGPT’s answer with highlighted brand mention
Verdict: For near-real-time monitoring Vaylis is clearly stronger; weekly cadence may miss fast-moving changes.
Advanced Analytics Capabilities
Vaylis
- Sentiment, entity, citation position, and traffic attribution
- Content-gap insights flag missing facts or misconceptions
- API + CSV export for custom BI
Morningscore
- Proof-of-mention screenshot
- List of prompts where brand appears / doesn’t
- No sentiment, no traffic linkage
Verdict: Vaylis offers deeper, action-oriented analytics. Morningscore is adequate for “yes/no mention” monitoring.
User Experience & Implementation
Vaylis Advantages
- Stand-alone AI-search dashboard, 30-minute onboarding
- Live chat on Growth plan and above
- No SEO clutter—laser-focused on AI search
Morningscore Advantages
- Gamified SEO suite: keywords, health, backlinks, missions
- One login for classic SEO + ChatGPT tracking
- 14-day free trial without credit card
Performance & Reliability
Metric | Vaylis | Morningscore |
---|---|---|
Data Refresh | Under 1 min per prompt | ~4 min initial, weekly thereafter |
Uptime SLA | 99.9 % | Not stated |
Infrastructure | EU- & US-based redundant cloud | Single EU data center |
Customer Support
Support Feature | Vaylis | Morningscore |
---|---|---|
Email Support | All plans | All plans |
Live Chat | Growth+ | All plans |
Phone / Video Onboarding | Enterprise | Not advertised |
Help Center Depth | Extensive AI search docs | SEO-first docs, limited ChatGPT FAQ |
True Cost Comparison
Scenario 1: Track 50 prompts daily across ChatGPT 4o, Perplexity & Google AI
- Vaylis Starter: €119/month
- Morningscore Lite: $49/month → weekly ChatGPT only (no Perplexity or Google AI)
Scenario 2: Track 150 prompts daily on all three engines
- Vaylis Growth: €289/month
- Morningscore: Not possible (weekly only)
Savings vs Value: Morningscore is cheaper on paper, but Vaylis delivers multi-engine, daily data—essential for brands that can’t wait a week to spot AI answer changes.
Why Marketing Teams Choose Vaylis Over Morningscore
- Daily Multi-Engine Coverage – ChatGPT, Perplexity, Google AI in one dashboard.
- Deep Context & Sentiment – See how you’re cited, not just if.
- Traffic Attribution – Tie AI mentions to real visitors and conversions.
- Scalable Prompt Volume – Linear pricing as you grow from 50 to unlimited prompts.
Why Some Teams Start with Morningscore
- Budget-Friendly Entry – $49 gets a simple weekly ChatGPT monitor.
- All-in-One SEO Suite – Keyword tracking, site health, backlinks in one tool.
- Gamified UX – Missions and scores make SEO tasks less daunting for beginners.
The Verdict
If you need fast, multi-platform AI visibility with rich analytics, Vaylis is the clear winner. For a starter-level, once-a-week ChatGPT mention checker bundled with classic SEO, Morningscore’s Lite plan is an affordable on-ramp.
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Still have questions about Vaylis vs Morningscore? Our team is here to help you choose the right fit.